Gen Z and the Future of Work: Adapting HRM Strategies for A Digital Workforce

Authors

  • Muhammad Amrullah Universitas Paramadina, Jakarta, Indonesia
  • Didin Hikmah Perkasa Universitas Paramadina, Jakarta, Indonesia
  • Rahmat Edward Universitas Paramadina, Jakarta, Indonesia

DOI:

https://doi.org/10.38035/jemsi.v6i3.4053

Keywords:

Generasi Z, Manajemen SDM, Rekrutmen, Retensi, Future of Work

Abstract

Generasi Z, dengan karakteristik dan ekspektasi unik sebagai digital native, menghadirkan tantangan dan peluang baru dalam dunia kerja. Artikel ini mengkaji strategi manajemen sumber daya manusia (SDM) yang adaptif untuk menarik, mempekerjakan, dan mempertahankan talenta Generasi Z di era digital. Melalui tinjauan teoritis dan studi kasus, artikel ini menganalisis tantangan dan merumuskan solusi dalam berbagai aspek, meliputi employer branding, rekrutmen, pengembangan karir, lingkungan kerja, kompensasi dan benefit, serta peran kepemimpinan. Hasilnya menunjukkan pentingnya strategi yang inovatif dan berorientasi masa depan untuk memenuhi kebutuhan Generasi Z, menciptakan lingkungan kerja yang positif dan memberdayakan, serta mencapai keunggulan kompetitif.

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Published

2025-02-20

How to Cite

Muhammad Amrullah, Didin Hikmah Perkasa, & Rahmat Edward. (2025). Gen Z and the Future of Work: Adapting HRM Strategies for A Digital Workforce. Jurnal Ekonomi Manajemen Sistem Informasi, 6(3), 1835–1843. https://doi.org/10.38035/jemsi.v6i3.4053

Issue

Vol. 6 No. 3 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Januari - Februari 2025)

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Copyright (c) 2025 Muhammad Amrullah, Didin Hikmah Perkasa, Rahmat Edward

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