Pengaruh Patient Experience Dan Handling Complaint terhadap Revisit Intention Dengan Integrity Sebagai Variabel Intervening di Poli Rawat Jalan Rumah Sakit Pertamina Pusat

Authors

  • Dwi Intan Puspitasari Universitas Esa Unggul, Jakarta, Indonesia
  • Supriyantoro Supriyantoro Universitas Esa Unggul, Jakarta, Indonesia
  • Sandra Dewi Universitas Esa Unggul, Jakarta, Indonesia

DOI:

https://doi.org/10.38035/jemsi.v7i2.7095

Keywords:

Handling Complaint, Integrity, Patient Experience, Revisit Intention

Abstract

Perbandingan kunjungan pada tahun 2019 – 2020 dengan pasca pandemi Covid-19 di tahun 2023-2024 mengenai jumlah pasien baru dan lama mengalami penurunan. Hal tersebut mengindikasikan menurunnya loyalitas pasien dengan fasilitas pembayaran pribadi serta asuransi terhadap Rumah Sakit Pertamina Pusat. Penelitian ini bertujuan guna menganalisis pengaruh patient experience dan handling complaint terhadap revisit intention dengan integrity sebagai variabel intervening. Dalam penelitian ini, digunakan jenis penelitian pendekatan kuantitatif dengan desain cross-sectional study. Populasi yang dipilih dalam penelitian ini adalah seluruh pasien yang berkunjung untuk berobat di RS Pusat Pertamina yang berjumlah 95.952 orang dengan jumlah sampel sebanyak 100 orang yang dihitung menggunakan rumus slovin dengan tingkat eror 10%. Kriteria inklusi digunakan dalam penelitian ini. Metode analisis data menggunakan PLS SEM. Hasil penelitian menemukan terdapat pengaruh simultan dan juga masing-masing dari patient experience, handling complaint, integrity terhadap revisit intention. Namun, Patient experience dan handling complaint tidak berpengaruh terhadap integrity. Integrity ditemukan tidak memediasi pengaruh patient experience dan juga handling complaint terhadap revisit intention. Manajemen RS perlu meningkatkan “care coordination” (koordinasi pelayanan) dengan pelatihan patient center care antar tenaga kesehatan dan unit layanan. Manajemen RS perlu menyusun sistem yang cepat tanggap dalam menangani keluhan pasien dan mengembangkan sistem patient relationship management. Manajemen RS harus menanamkan nilai integritas dan konsistensi pada setiap petugas kesehatan melalui pelatihan etika profesional dan budaya organisasi.

References

Abdul-Rahman, M. N., Hassan, T. H., Abdou, A. H., Abdelmoaty, M. A., Saleh, M. I., & Salem, A. E. (2023). Responding to tourists’ intentions to revisit medical destinations in the post-COVID-19 era through the promotion of their clinical trust and well-being. Sustainability, 15(3), 2399.

Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50(2), 179–211.

Chin, W. W. (1998). The partial least squares approach to structural equation modeling. Modern Methods for Business Research, 295(2), 295–336.

Dash, A. (2024). Country image and medical tourist’s trust impact on intention to revisit India. Tourism Review.

Davidow, M. (2000). The bottom line impact of organizational responses to customer complaints. Journal of Hospitality & Tourism Research, 24(4), 473–490.

Doyle, C., Lennox, L., & Bell, D. (2013). A systematic review of evidence on the links between patient experience and clinical safety and effectiveness. BMJ Open, 3(1), e001570.

Fengmin, Z., Baijun, W., Jiangtao, B., Li, L., & Patwary, A. K. (2022). Investigating revisit intention of medical tourists in China through nutritional knowledge, perceived medical quality, and trust in the physiologist: A recommendation on health tourism policy measures. Frontiers in Public Health, 10, 893497.

Friele, R. D., Sluijs, E. M., & Legemaate, J. (2008). Complaints handling in hospitals: an empirical study of discrepancies between patients’ expectations and their experiences. BMC Health Services Research, 8(1), 199.

Goodman, J. A. (2014). Customer experience 3.0: High-profit strategies in the age of techno service. HarperChristian+ ORM.

Greaves, F., Pape, U. J., King, D., Darzi, A., Majeed, A., Wachter, R. M., & Millett, C. (2012). Associations between Internet-based patient ratings and conventional surveys of patient experience in the English NHS: an observational study. BMJ Quality & Safety, 21(7), 600–605.

Hair, J. F. (2014). A primer on partial least squares structural equation modeling (PLS-SEM). sage.

Hair, J. F., Babin, B. J., Black, W. C., & Anderson, R. E. (2019). Multivariate Data Analysis. Cengage. https://books.google.co.id/books?id=0R9ZswEACAAJ

Hamid, R., Radji, D. L., & Ismail, Y. L. (2020). Pengaruh empathy dan responsiveness terhadap minat kunjungan ulang pelanggan. Oikos Nomos: Jurnal Kajian Ekonomi Dan Bisnis, 13(1), 27–38.

Kidder, R. M. (1995). How good people make tough choices. Morrow New York.

Kim, J. E., Hahm, M., & Lee, K. (2023). Patient experience and recommendation intention at specialty hospitals. Korea Journal of Hospital Management, 28(2), 21–31.

Kurtuluş, S. A., & Cengiz, E. (2022). Customer experience in healthcare: literature review. Istanbul Business Research, 51(1), 291–312.

Lee, D. (2019). A model for designing healthcare service based on the patient experience. International Journal of Healthcare Management, 12(3), 180–188.

Maxham III, J. G., & Netemeyer, R. G. (2002). Modeling customer perceptions of complaint handling over time: the effects of perceived justice on satisfaction and intent. Journal of Retailing, 78(4), 239–252.

Mayer, R. C., Davis, J. H., & Schoorman, F. D. (1995). An integrative model of organizational trust. Academy of Management Review, 20(3), 709–734.

Morgan, R. M., & Hunt, S. D. (1994). The commitment-trust theory of relationship marketing. Journal of Marketing, 58(3), 20–38.

Nagel, M., & Santos, C. P. dos. (2017). The relationship between satisfaction with complaint handling and repurchase intentions: detecting moderating influences in E-tail. BBR. Brazilian Business Review, 14(05), 510–527.

O’dowd, E., Lydon, S., Lambe, K., Vellinga, A., Rudland, C., Ahern, E., Hilton, A., Ward, M. E., Kane, M., & Reader, T. (2022). An analysis of complaints about hospital care in the Republic of Ireland. International Journal for Quality in Health Care, 34(2), mzac037.

Octaviani, S., Antonio, F., & Andy, A. (2023). The antecedents of patient experience of aesthetic clinic and its impact on revisit intention. South African Journal of Business Management, 54(1), 13.

Paisri, W., Ruanguttamanun, C., & Sujchaphong, N. (2022). Customer experience and commitment on eWOM and revisit intention: A case of Taladtongchom Thailand. Cogent Business & Management, 9(1), 2108584.

Pighin, M., Alvarez-Risco, A., Del-Aguila-Arcentales, S., Rojas-Osorio, M., & Yáñez, J. A. (2022). Factors of the Revisit Intention of Patients in the Primary Health Care System in Argentina. Sustainability, 14(20), 13021.

Priyanto, E. B., Rahayuningsih, E., & Anggiani, S. (2025). The Impact of Hospital Service Technology and Service Quality on Patient Revisit Intention: Mediating Role of Patient Experience. Paradoks: Jurnal Ilmu Ekonomi, 8(3), 209–223.

Shokrany, N. B., Salama, S., & Alsawy, O. (2024). The role of Egyptian Ministry of Tourism in handling guest complaints and its impact on guest satisfaction and revisit intention. The International Journal of Tourism and Hospitality Studies, 7(2), 1–22.

Sim, G., Shin, H., & Kim, D. (2023). The Effect of Physical Therapist’s Expertise and Interactivity on Revisit Intention Based on Trust. The Journal of Korean Physical Therapy, 35(3), 77–82.

Siripipatthanakul, S. (2021). Service quality, patient satisfaction, word-of-Mouth, and revisit intention in a dental clinic, Thailand. International Journal of Trend in Scientific Research and Development (IJTSRD), 5(5), 832–841.

Situmorang, W. R., Rini, E. S., & Sembiring, B. K. F. (2020). The effect of social media, servicescape and customer experience on revisit intention with the visitor satisfaction as an intervening variables in the tree house on tourism Habitat Pamah Semelir Langkat regency. International Journal of Research and Review, 7(2), 79–84.

Smith, A. K., & Bolton, R. N. (1998). An experimental investigation of customer reactions to service failure and recovery encounters: paradox or peril? Journal of Service Research, 1(1), 65–81.

Tax, S. S., Brown, S. W., & Chandrashekaran, M. (1998). Customer evaluations of service complaint experiences: implications for relationship marketing. Journal of Marketing, 62(2), 60–76.

Triandis, H. C. (1979). Values, attitudes, and interpersonal behavior. Nebraska Symposium on Motivation.

Widiyastutik, T., Syah, T. Y. R., & Wihidi, K. R. (2022). The Effect Of Nurse Caring and Complain Handling On The Intention Of Revisits With Trust Mediation: Anna Medika Hospital Study. Jurnal Health Sains, 3(7).

Wolf, C., & Jason, A. (2014). Defining patient experience. Patient Experience Journal, 1(1), 7–19.

Yoo, S. R., Lee, S. W., & Jeon, H. M. (2020). The role of customer experience, food healthiness, and value for revisit intention in GROCERANT. Sustainability, 12(6), 2359.

Zeithaml, V. A., Berry, L. L., & Parasuraman, A. (1993). The nature and determinants of customer expectations of service. Journal of the Academy of Marketing Science, 21(1), 1–12.

Downloads

Published

2025-12-20

How to Cite

Dwi Intan Puspitasari, Supriyantoro, S., & Sandra Dewi. (2025). Pengaruh Patient Experience Dan Handling Complaint terhadap Revisit Intention Dengan Integrity Sebagai Variabel Intervening di Poli Rawat Jalan Rumah Sakit Pertamina Pusat. Jurnal Ekonomi Manajemen Sistem Informasi, 7(2), 1772–1785. https://doi.org/10.38035/jemsi.v7i2.7095