Yulianto, E. (2026) “Analysis of the Influence of Service Innova-Tion Aspects, Rates, With the Mediation of Trust Level on Inter-City Inter-Province Bus Ticket Purchase Retention (Case Study of PO Sinar Jaya) ”, Jurnal Ekonomi Manajemen Sistem Informasi, 7(3), pp. 2026–2036. doi: 10.38035/jemsi.v7i3.7259.