DIANA AGUSTINA; AYUNINGTYAS YULI HAPSARI. Stimulus-Organism-Response Dynamics in Short-Form Video Commerce: Perceived Authenticity, Hedonic Motivation, and Impulse Buying Among TikTok Shop Users . Jurnal Ekonomi Manajemen Sistem Informasi, [S. l.], v. 7, n. 6, p. 4880–4892, 2026. DOI: 10.38035/jemsi.v7i6.8660. Disponível em: https://dinastirev.org/JEMSI/article/view/8660. Acesso em: 14 jul. 2026.