SITOHANG, Rivika Fuari; YOLANDA MASNITA; KURNIAWATI, Kurniawati. Applying The SOR Theory in Encouraging Consumer Impulse Buying Through Flash Sale Quality in E-commerce. Jurnal Ekonomi Manajemen Sistem Informasi, [S. l.], v. 7, n. 5, p. 4414–4424, 2026. DOI: 10.38035/jemsi.v7i5.8212. Disponível em: https://dinastirev.org/JEMSI/article/view/8212. Acesso em: 23 may. 2026.